Upgrade Your Lead Generation with Interactive Video Forms is an article that highlights the benefits of using interactive video forms for lead generation. The article emphasizes the drawbacks of using a cookie-cutter approach to engage with leads, and introduces Interactly.video as a powerful platform that allows users to create interactive and personalized video forms with ease. It mentions that creating such content typically involves a lot of work, but Interactly.video simplifies the process with its drag and drop feature. The article also emphasizes that Interactly.video does not require any coding, allowing users to fully customize their videos to align with their branding. It highlights several key features of Interactly.video, such as the ability to add chat boxes to capture lead information and create custom CTAs with URLs and buttons. Additionally, the article mentions that Interactly.video seamlessly connects with favorite apps through Zapier, and offers the option to embed videos on websites or create dedicated landing pages. It concludes by encouraging readers to take advantage of Interactly.video to convert more leads and enhance their customer journey.
Introduction
In today’s digital age, marketers and businesses are constantly searching for new ways to engage with their audience and generate more leads. Traditional methods like static forms and emails are often overlooked or ignored, leading to low conversion rates. However, with the emergence of interactive video forms, the game has changed. One such platform that empowers businesses to create personalized and engaging videos is Interactly.video.
What is Interactly.video?
Interactly.video is a revolutionary platform that allows users to create interactive video forms. These forms go beyond the traditional approach by adding personalized elements to engage with leads and boost conversion rates. With Interactly.video, businesses can create videos that capture lead information, guide customers through a personalized customer journey, and seamlessly integrate with other apps to enhance the overall customer experience.
Create interactive video forms
The heart of Interactly.video lies in its ability to create interactive video forms. Gone are the days of static forms that offer little engagement. With Interactly.video, users can create videos that prompt viewers to take specific actions, such as answering questions or providing contact information. These interactive elements create a two-way conversation between the business and the viewer, ultimately increasing the likelihood of lead generation.
Personalized videos for lead generation
Interactly.video also allows users to personalize their videos for lead generation. By incorporating personalized elements, such as the viewer’s name or company, businesses can establish a deeper connection with their leads. Personalized videos show viewers that the business is attentive to their needs and genuinely interested in their success. This personal touch can significantly impact lead generation and conversion rates.
Benefits of Interactive Video Forms
Implementing interactive video forms into your marketing strategy offers several benefits that can significantly impact your lead generation efforts. Let’s explore some of these benefits in more detail.
Increase lead generation
Interactive video forms are proven to increase lead generation. By capturing viewer information through the forms, businesses can collect valuable data that can be used for future marketing efforts. Additionally, the interactive nature of the videos encourages viewers to be more engaged and invested in the content, increasing the likelihood of lead generation.
Engage with leads on a personalized level
Personalization is key to effectively connecting with leads, and interactive video forms provide the perfect opportunity to do so. By incorporating personalized elements, such as the viewer’s name or company, businesses can establish a deeper connection with their leads. This personal touch shows viewers that the business understands their unique needs and is dedicated to providing tailored solutions.
Improve conversion rates
Conversion rates are a vital metric for any business, and interactive video forms have been shown to improve these rates significantly. By engaging viewers and guiding them through a personalized customer journey, businesses can increase the likelihood of conversions. The interactive elements in the videos prompt viewers to take specific actions, such as clicking a call-to-action button or submitting their contact information. These actions are key to converting leads into paying customers.
Getting Started with Interactly.video
Getting started with Interactly.video is quick and easy. Whether you’re a seasoned marketer or new to the world of interactive videos, Interactly.video provides a user-friendly platform that allows you to create engaging content within minutes.
Creating a video form
To begin, simply log in to your Interactly.video account. From there, you can start creating your video form by either using pre-designed templates or uploading your own videos. The platform offers a wide variety of templates to choose from, ensuring that you find the perfect fit for your brand and message.
Using templates or uploading your own videos
If you prefer to use templates, simply browse through the available options and select the one that aligns with your goals and branding. Templates offer a great starting point and can be customized to suit your specific needs.
Alternatively, if you already have existing videos that you’d like to use, you can simply upload them to the platform. This allows you to leverage your existing content and transform it into an interactive video form.
Customizing themes and branding
Once you’ve selected a template or uploaded your video, you can further customize the themes and branding to align with your brand’s identity. Colors, fonts, and logos can all be adjusted to create a cohesive and professional look.
Interactive Features
Interactly.video offers a range of interactive features that can be incorporated into your video forms. These features not only engage viewers but also capture important lead information and prompt viewers to take specific actions.
Setting up a chat box
A chat box is a powerful interactive feature that allows businesses to directly communicate with their viewers. By setting up a chat box within your video form, viewers can ask questions, seek clarification, or simply engage in a conversation with the business. This real-time interaction creates a sense of connection and builds trust between the business and the viewer.
Capturing lead information
One of the primary goals of interactive video forms is to capture lead information. Interactly.video offers various ways to collect this data, such as through form fields or interactive buttons. By prompting viewers to provide their contact information, businesses can gather valuable leads that can be used for future marketing efforts.
Creating custom CTAs with URLs and buttons
Call-to-action (CTA) buttons are essential in guiding viewers towards the desired action. Interactly.video allows users to create custom CTAs with URLs and buttons, making it easy to direct viewers to specific landing pages or additional content. These CTAs can be placed strategically throughout the video form to enhance the viewer’s journey and increase the likelihood of conversions.
No Code Customer Journey Builder
Creating a customer journey is a critical aspect of any marketing strategy. With Interactly.video’s no-code customer journey builder, businesses can easily craft a personalized path for their leads to follow.
Adding questions to create a customer path
The customer journey builder allows users to add interactive questions within the video form. These questions guide the viewer through a specific path based on their answers, ensuring that they receive the most relevant information and solutions. By tailoring the customer path, businesses can increase the chances of conversion and establish a stronger connection with their leads.
Testing the customer flow
Before launching a video form, it’s important to ensure that the customer flow is smooth and seamless. Interactly.video allows users to test the customer flow within the platform, allowing for any necessary adjustments or improvements to be made. By testing the flow, businesses can optimize the customer journey and increase the chances of conversions.
Seamless integration with favorite apps through Zapier
To further enhance the customer journey and automate processes, Interactly.video seamlessly integrates with favorite apps through Zapier. This integration allows businesses to connect with their preferred CRM, email marketing software, or other tools, ensuring that the collected leads and data are smoothly transferred to the desired platforms.
Embedding Interactive Videos
Once the video forms are created, businesses can embed them across various channels, including websites and landing pages.
Installing Interactive.video widgets on your site
To embed interactive videos on your website, Interactly.video provides widgets that can be easily installed. These widgets ensure that the videos are seamlessly integrated into your website, providing a cohesive and user-friendly experience for your viewers.
HTML5 compatibility on all devices
Interactly.video’s videos are compatible with HTML5, making them accessible on all devices, including mobile phones, tablets, and desktop computers. This compatibility ensures that your videos can reach a wide audience and maximize engagement.
Creating dedicated landing pages for videos
In addition to embedding videos on your website, Interactly.video also allows businesses to create dedicated landing pages for their videos. These landing pages provide a focused and distraction-free environment for viewers to engage with the content and take the desired actions. By directing viewers to dedicated landing pages, businesses can increase the chances of lead generation and conversion.
Connecting with Favorite Apps
To further streamline and enhance the overall customer experience, Interactly.video integrates seamlessly with favorite apps through Zapier.
Integration with Zapier for seamless app connections
Zapier is a popular automation tool that allows businesses to connect various apps and services. By integrating with Zapier, Interactly.video ensures that your collected leads and data can be seamlessly transferred to your preferred CRM, email marketing software, or other tools. This automation saves time and effort, allowing businesses to focus on what matters most – nurturing leads and growing their business.
Enhancing the customer journey with interactive experiences
By connecting with favorite apps through Zapier, businesses can enhance the customer journey with interactive experiences. For example, collected leads can be automatically added to a CRM, triggering personalized email campaigns or follow-ups. These interactive experiences create a seamless and personalized journey for the viewer, ultimately increasing the chances of conversion.
Advanced Features of Interactly.video
Beyond the core features and capabilities covered in this article, Interactly.video offers a range of advanced features that can further enhance your interactive video forms. These features include:
Other features not covered in this outline
Interactly.video offers an extensive range of features that go beyond the basics. While these features are not covered in this outline, they provide additional tools and options for businesses to explore and leverage in their marketing strategies. From advanced analytics and reporting to A/B testing and video branching, Interactly.video offers a comprehensive suite of features to take your interactive videos to the next level.
Exploring more tools and options
As you become more familiar with Interactly.video and its capabilities, we encourage you to explore the various tools and options available. From customizing themes and branding to testing customer flows and integrating with favorite apps, Interactly.video provides a robust platform that empowers businesses to create engaging and personalized interactive video forms.
Conclusion
In today’s competitive market, businesses need to find innovative ways to engage with their audience and generate more leads. Interactly.video offers a game-changing solution for marketers and businesses looking to boost their lead generation efforts. By combining the power of interactive videos with personalized elements and seamless integrations, Interactly.video empowers businesses to create engaging and effective lead generation forms. Upgrade your lead generation efforts today and start converting more leads with Interactly.video.